Mr. Latte Story


Weple

Live Businesshttps://theweple.com

The B2B front door of the Mr. Latte family. We build web and mobile products from planning to launch, fast. Reach us instantly via KakaoTalk channel.

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What It Is

Weple is a development studio and the B2B channel of the Mr. Latte family. It takes on the work of turning ideas into working products, from a single bug fix to site maintenance, mobile apps and MVPs. The work is done by the same person who plans, launches and runs the family services.

The Problem

People hiring for small development jobs hit two walls. First, they cannot know the cost until they ask; quotes take days, and few studios take small jobs at all. Second, once work is handed over, progress is hard to follow, and overseas clients face a language barrier on top of that.

These days it is also common for code written in a hurry with AI to stall at deployment, or for an app to fall apart when one feature is added. Weple takes these short jobs one at a time, with the price stated up front.

Who It Is For

  • People with an urgent small job: people who want one bug or one small feature solved quickly
  • Owners of neglected sites and apps: people who want updates, security and store policy changes handled for them every month
  • Founders building a first product: people who want a first version taken from plan to release quickly
  • Overseas clients: people who want to commission and track work in their own language

Core Flow

  1. Check the price: pick the work you need from a price list that shows each product's price.
  2. Get in touch: ask right away through the KakaoTalk channel or the chat button.
  3. Agree on scope: a reply with the scope and quote arrives within 24 hours of your request. Nothing is charged before you agree.
  4. Work and report: when the work is done, you receive a summary of what was done. Monthly care plans are summarized in a one-page monthly report.

Key Features

  • Short development jobs: bug fixes, debugging, refactoring, small features and security patches, handled job by job.
  • Site and app care: backups, security updates, certificate and link checks, and OS and store policy changes, handled every month.
  • Reviews and improvements: pre-release QA, code review, and search and AI search visibility work.
  • New builds: MVPs, mobile apps, backends and APIs, and AI feature integration.
  • A landing page in nine languages: Korean, English, Japanese, Simplified and Traditional Chinese, Thai, Indonesian, Malay and Arabic. The Arabic pages read right to left.

Product Decisions

  • Prices come first: short jobs and monthly site or app care have published prices, shown before anyone asks. Knowing the rough cost up front makes it easier to hand over even small jobs.
  • No payment before agreement: nothing is charged until the scope is set. Weple takes on the risk that makes people hesitate to ask.
  • Prices per market: each locale has its own prices suited to that market.
  • Live translation instead of interpreters: the developer works in Korean and communicates with clients through live translation, so requests and progress checks work in any language.
  • The family is the portfolio: the family services run day to day are the proof of the work's quality.

Revenue Model

It is the only family service that uses no credits: a pure B2B lead service that earns when inquiries turn into contracts. All prices exclude VAT, and each product's price and description are at theweple.com/pricing.

Next Hypotheses

  • Whether products with published prices turn into inquiries more often than products shown only as "contact us".
  • Whether clients who start with one short job continue into a monthly care plan.
  • Which of the nine language markets sends steady inquiries, so pages in that language get strengthened.

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